Hotel Websites That Are Innovative, Inspiring, Exciting & Delightful
In the fight for direct bookings, hotels need to invest in a well designed website. Independent and boutique hotels, without access to a central reservations system, need to work harder to make sure their sites are attracting visitors and converting them to bookings.
An effective hotel website has an aesthetic design, quality high-res images or video, easy booking facility with live prices and availability. Added advantage to publish details about your area; highlighting local culture and customs and interesting activities to do. More hotels are investing in their e-commerce facility to offer, in addition to ‘book a room’, the option to book a meeting room, dinner, gift voucher, spa day, golf day, team building exercise and a host of other revenue generating items.
Every week I pick the “Best Hotel Website” that meet these criteria that are innovative, inspiring, exciting and delightful.